WORLD PHARMACEUTICAL MARKET: CURRENT STATE, REGIONAL FEATURES AND TRENDS
DOI:
https://doi.org/10.17721/2413-7154/2015.74.57-62Keywords:
pharmaceutical market, pharmaceutical industry, Big Pharma, emerging markets, pharmaceutical companies, genericsAbstract
The article analyzes current status of the world pharmaceutical market, an important sector of the global economy showing progressive trends. It has been found that the main features of modern pharmaceutical market are comprised by high growth dynamics of the market, changes in the commodity structure, regional differentiation and transformation. Moreover, attention is paid to the importance of the pharmaceutical transnational corporations and theirs effect on the global pharmaceutical market.
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